Dual-Sided Cleansing Cloths

NuFACE's Prep-N-Glow Cloths Cleanse, Exfoliate and Moisturize

While most cleansing cloths are designed to do just one job and do it well, NuFACE's double-sided Prep-N-Glow Cloths work in three different ways.

The cloths are packaged in individual sachets that lock in moisture until they are ready to be used. The cloths feature a "soft cotton lace" to swiftly remove makeup, as well as micro-dots, which are useful for gently exfoliating the skin and removing any impurities that are clogging the pores. The cleansing cloths are enriched with antioxidants and hydrating hyaluronic acid, but are free from both oil and alcohol.

Now that many consumers are trying to simplify their personal care routines as much as possible, a number of two-in-one and bi-phase beauty products are emerging to promote effortless self-care rituals.

Dual-sided Beauty Products
Opportunity for more innovative beauty products that serve more than one purpose.
Effortless Self-care
Opportunity to offer products that require less time and steps for personal care routines.
Antioxidant and Hyaluronic Acid Enriched Beauty Products
Opportunity to create more skincare products using these popular ingredients.

Industries Being Reshaped

Beauty and Personal Care
Opportunity to offer innovative and multi-purpose personal care products.
Textile and Fabric
Opportunity to create new types of cleansing cloths with added skincare benefits.
Packaging
Opportunity to create better packaging solutions that lock in moisture for individual sachets.
SCORE
0.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 5%
Activity 15%
Freshness 8%

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