Los Angeles-based sneaker imprint known as CLAE works in collaboration with BEDWIN & THE HEARTBREAKERS on a new collection alongside one another. It highlights the theme of sustainability as it focuses on using leftover fabrics and upcycled materials from BEDWIN's previous works.
The main visual language that leads the looks stem from surf and skate culture, which is true to the West Coast. The range is made up of a unisex sneaker silhouette that takes the leftover materials in order to create multi-fabric mosaic lifestyle footwear. It is detailed with a speckled outsole for a playful and nods to a sustainable look. The entire collection is set to launch officially on November 19th and will be available online.
Image Credit: BEDWIN & THE HEARTBREAKERS, <a rel='nofollow' href='https://hypebeast.com/2022/11/bedwin-the-heartbreakers-clae-sustainable-capsule-collection'>hypebeast</a>, <a rel='nofollow' href='http://bedwintokyo.com/'>bedwintokyo</a>
Key Themes Behind This Trend
- Sustainable Streetwear
- Fashion brands are focusing on using repurposed and upcycled materials to create sustainable streetwear.
- Multi-fabric Mosaic Design
- Fashion brands are utilizing leftover materials to create unique and playful designs with multi-fabric mosaic details.
- Surf and Skate Culture Influenced Fashion
- Fashion brands are drawing inspiration from surf and skate culture to create streetwear that pays homage to the West Coast lifestyle.
Where This Applies
- Fashion
- Fashion companies can explore opportunities to use repurposed and upcycled materials to create sustainable clothing lines and contribute to reducing textile waste.
- Footwear
- Footwear companies can explore opportunities to create unique sneaker designs through the use of leftover materials and multi-fabric mosaic details.
- Outdoor and Recreation
- Outdoor and recreation companies can explore opportunities to incorporate surf and skate culture elements with sustainable fashion trends to appeal to a wider customer base.
