Ultra-Comfortable Chunky Sandals

P.A.M. and SUICOKE Joined to Create a Series of Platform Sandals

Just in time for summer, P.A.M. and SUICOKE collaborated to create a series of chunky sandals for women, which can be purchased from its in-store locations in Australia, as well as online.

The sandals come in two different silhouettes: the Boak-V and the Moto-VS. The latter is a slip-on, however its thick straps and adjustable components make it both comfortable and secure. On the other hand, the Boak-V is a little more statement-worthy, as it has straps that go across the feet and ankles to generate a bit of a gladiator aesthetic.

Supporting all of the chunky sandals are thick platform soles, which make them supportive, durable, and well-cushioned. Due to this, consumers can sport the sandals virtually anywhere --
from city sidewalks to sandy beaches.

Chunky Sandals
Opportunity for innovative design and comfort-focused features in the sandal industry.
Collaborative Partnerships
Opportunity for brands to collaborate and create unique products that cater to specific demographics.
Platform Soles
Opportunity to create supportive and durable footwear across various industries.

Sectors Adopting This

Footwear
The footwear industry can explore the trend of chunky sandals and develop new designs and materials for increased comfort.
Fashion
Collaborative partnerships between fashion brands can lead to the creation of unique and statement-worthy products, like the P.A.M. and SUICOKE sandals.
Outdoor Recreation
The outdoor recreation industry can incorporate platform soles in their footwear for enhanced support and comfort during outdoor activities.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 84%
Activity 77%
Freshness 8%