Chris Reimann, a model, architect, and entrepreneur who's based out of Frankfurt, Germany, recently joined with fashion publication Fucking Young! for a summery editorial.
The images that comprise the editorial show Reimann running though ocean waves, relaxing and exercising by the shore, and dining at a beachside restaurant. Given the way that the shots progress, the viewer is able to experience the ultimate day at the beach with Reimann, allowing them to transport themselves into a tropical environment that functions as a refreshing break from the cold winter weather.
Talented photographer Steve Marais was on site to capture the series of images, which range from vintage-looking black and whites, to vivid full-color copies that help to provide some balance to the selection.
Image Credit: Steve Marais
Key Themes Behind This Trend
- Beach-centered Editorials
- Fashion publications can explore more beach-centered editorial content to appeal to those seeking a refreshing break from their daily routine.
- Ocean-themed Photo Shoots
- Photographers can focus on ocean-themed photo shoots to capture captivating visuals and share the experience of a beach day with viewers.
- Virtual Beach Day Experiences
- Brands can offer virtual beach day experiences to create a refreshing break for consumers and increase brand engagement in a unique way.
Where This Applies
- Fashion
- Fashion brands can create more beach-inspired collections and campaigns to appeal to consumers looking for a tropical beach aesthetic.
- Photography
- Photography companies can focus on ocean-themed photo shoots and offer their services to fashion brands and influencers for social media content.
- Tourism
- Tourism and travel brands can incorporate VR technology to offer virtual beach experiences to potential customers, showcasing the beauty of their locations.
