This summer, Hot Heat Burritos is bringing the heat with its new Flamin' Hot Nachos.
As you might have guessed from the name, the new Flamin' Hot Nachos is a fiery new entree. The dish starts with a big pile of Doritos Flamin' Hot Nacho Cheese chips – which are already spicy in their own right – and then adds some pinto beans, the brand's all-new spicy chorizo, and a generous pour of zesty queso. To really kick the heat level up a notch, the whole thing is then topped with habanero-infused Wild salsa and a smattering of jalapeno slices. The nachos also feature the brand's signature Hot Head Sauce, real sour cream, and mild cheddar cheese, which helps to balance out some of the fiery flavors. As the Founder and President of Hot Heat Burritos, Ray Wiley, explains, "We pride ourselves on being big on flavor with our 12 sauces that range from Mild to Wild so the addition of the Doritos Flamin’ Hot will surely be a hit with our customers."
Image Credit: Hot Heat Burritos
What's Driving This Trend
- Flamin' Hot Food Craze
- The rise in demand for incredibly spicy food products is an opportunity for companies to create unique and bold dishes like Hot Head Burritos' new Flamin' Hot Nachos.
- Spicy Chips as Ingredient
- Using spicy chips like Doritos Flamin' Hot Nacho Cheese in dishes like Hot Head Burritos' new chorizo nachos is a trend that can be further explored in the food industry.
- Customizable Spice Levels
- Offering a range of spice levels for customers to choose from, like Hot Head Burritos' 12 sauces that range from Mild to Wild, is a trend that can be adopted in the food industry to cater to customers with varying preferences for spiciness.
Who This Affects Most
- Fast Food
- The fast food industry can capitalize on the Flamin' Hot food craze and offer more spicy options to cater to customers' increasing demand for bold and unique flavors.
- Snack Foods
- The snack food industry can explore the trend of using spicy chips as an ingredient in other snack products to cater to customers with a preference for spicy snacks.
- Sauces and Condiments
- The sauces and condiments industry can adopt the trend of offering customizable spice levels for customers to personalize their spice preferences in their meals.
