Klarna Reveals Exclusive Sneaker for the Chicago Bulls
Mickey Phoon — March 14, 2023 — Lifestyle
References: fashionunited
Global shopping service Klarna has released its latest sneaker in collaboration with the Chicago Bulls as its official shopping partner. The sneaker design is based on the Chicago Bulls mascot, Benny the Bull. The collaboration has been extended for several more years, and this exclusive sneaker was designed by streetwear designer Don C.
The exclusive sneakers are in a high-top model and have a rust-color design that reflects Chicago's downtown bridges. It also contains a pink color on the top line. The top of the tongue is red, and the bottom is yellow. It also displays a graphic of Benny the Bull with the words "Just Don" on top. Additionally, the toe cap is colored yellow. The sneaker is available to purchase for $460.
Image Credit: Klarna
The exclusive sneakers are in a high-top model and have a rust-color design that reflects Chicago's downtown bridges. It also contains a pink color on the top line. The top of the tongue is red, and the bottom is yellow. It also displays a graphic of Benny the Bull with the words "Just Don" on top. Additionally, the toe cap is colored yellow. The sneaker is available to purchase for $460.
Image Credit: Klarna
Trend Themes
1. Collaborative Sneakers - The collaboration between Klarna and the Chicago Bulls for the sneaker design highlights the trend of brands partnering up to create exclusive sneaker designs.
2. Mascot-inspired Designs - The sneaker design being based on the Chicago Bulls mascot, Benny the Bull, showcases the trend of using mascots or symbols to inspire and influence the design of products.
3. Unique Colorways - The unique rust and pink colorway of the sneaker highlights the trend of creating unique color combinations and incorporating them into product designs.
Industry Implications
1. Retail - Retailers can partner with sports teams or brands to create exclusive sneaker designs to attract more customers and increase sales.
2. Street Fashion - The collaboration with streetwear designer Don C shows the potential for street fashion brands to partner with sports teams to create unique and exclusive sneaker designs.
3. Sports Marketing - This collaboration highlights the potential for sports marketing agencies to create partnerships with brands to create exclusive products and merchandise for fans.
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