David Beckham Buys Chateau Posh

 - Jun 3, 2008   Updated: Jun 8 2011
References: thesun
It's difficult to buy gifts for people who have everything, or the money to purchase anything, they want. David Beckham flexed his creative gifting skills for his wife's birthday and bought Victoria her own vineyard in California.

David, 33, invested a seven figure number in Chateau Posh for her 34th birthday.

Can't afford a vineyard? Why not give your sweetie an olive tree instead?

Implications - Luxury gifts are continually remaining popular in the eyes of many consumers and can be interpreted as an upside to the often dreaded aging process. Now more than ever, businesses that embrace the upside of birthdays are favored by consumers who are looking to embrace such positive occasions.