Carpe Sweat Resistant Sunscreen has been announced by the brand as a series of mineral-based, dermatologist-tested sunblocks that are formulated with performance in mind.
The product range is water and sweat-resistant for up to 80-minutes, and boasts an SPF 50 rating to deliver broad-spectrum protection that doesn't leave behind a greasy feeling. The sunscreen features zinc oxide and titanium dioxide to reflect UVA and UVB rays to protect skin when spending extended periods outdoors working out, at the beach and beyond. The product comes in there cents including Coastal Sandalwood, Coconut Vanilla and Original.
Co-Founder Kasper Kubica commented on the new Carpe Sweat Resistant Sunscreen saying, "Consumers shouldn't have to choose between performance and wearability. This sunscreen was built with the same philosophy behind all of our products: solve the problem people actually experience. In this case, that's sunscreen that disappears halfway through your activity, feels uncomfortable on your skin, or becomes something you can't wait to wash off.”
What's Driving This Trend
- Performance Sunscreen
- Sweat-resistant mineral formulations create room for sun care products that support active lifestyles without the greasy feel associated with traditional SPF.
- Wearable Mineral Protection
- Comfort-focused zinc oxide and titanium dioxide blends signal potential for daily-use sunscreen that feels lightweight while maintaining broad-spectrum protection.
- Activity-specific SPF
- Outdoor fitness and recreation habits are expanding demand for sunblocks designed around real conditions like perspiration, water exposure and extended wear.
Who This Affects Most
- Sun Care
- Mineral-based, dermatologist-tested products are reshaping the category through formulas that combine high SPF ratings with improved sensory appeal.
- Sports and Fitness
- Athletes and active consumers represent a growing market for protective skincare that stays effective during workouts, beach activities and outdoor training.
- Personal Care
- Problem-solving body care brands are creating differentiation through products that merge functional performance, comfort and lifestyle-oriented scent options.
