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Celebratory Candy Cakes

Squish Candies' Cakes are Made from an Assortment of Sweets

— September 5, 2015 — Lifestyle
Those with a taste for all things sweet will be able to happily sink their teeth into one of these candy cakes from Squish Candies. Rather than being made from a batter that is baked, this cake is made from an assortment of candies that have been arranged to resemble a small confection.

The cakes come in themes like 'Love' and 'Birthday' and are made with a variety of ingredients like marshmallows, gummies and candy hearts. Since the candy cakes have such vivid color, it's astounding to note that the individual candies are made without any artificial colors.

Now that the gluten-free baking movement has really taken off, these novel candy-based cakes are a clever way to avoid consuming gluten.
Trend Themes
1. Candy-based Desserts - Opportunity for bakeries and confectionery companies to create unique, visually-appealing desserts using a wide variety of candies.
2. Gluten-free Confections - Opportunity for bakeries and candy companies to offer gluten-free treats that cater to the growing market of health-conscious consumers.
3. Non-artificial Ingredients - Opportunity for food producers to highlight the use of natural ingredients in their products as a selling point for health and environmental consciousness.
Industry Implications
1. Bakeries - Opportunity for bakeries to innovate and expand their dessert offerings to include candy-based cakes and other gluten-free options.
2. Confectionery Companies - Opportunity for candy companies to market their products as viable ingredients for unique, candy-based desserts and gluten-free treats.
3. Health Food Stores - Opportunity for health food stores to stock candy-based cakes and other gluten-free treats that cater to consumers with dietary restrictions or health-conscious preferences.
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