The Camper retail location in Barcelona is designed by Japanese architect Kengo Kuma and the interior exudes a beautifully intricate aesthetic. Upon entering, consumers are hit by a stunning framework of concave terracotta tiles that adorn the walls with a scallop-like pattern. The ceramic-centric design does not only produce a striking visual appeal that will surely provide a point of interest to businesses and individuals, but the newest Camper retail location also boasts a practical mode of product display.
The scallop-shaped terracotta tiles also hold the footwear brand's product. This ties in retail with design, elevating the two to new heights through balance. To accommodate the needs of the footwear, Kengo Kuma & Associates creates differently sized scallop openings for the display of Camper's tallest offerings — knee-high boots, for example.