Looking masculine and urbanely chic, the gorgeous Freja Beha Erichsen stars in the By Malene Birger Fall/Winter 2014 collection.
The pixelated-looking images only feature a grayscale studio backdrop to make sure that the spotlight is only on the stunning beauty and the equally flawless new By Malene Birger Fall/Winter 2014 collection. The pretty model and the Danish brand make such a good fit because the brunette bombshell and the edgy new collection harmoniously fuse style-wise. Shot in her hometown of Copenhagen by fashion photographer Noam Griegst, Erichsen looks luxuriously moody and sultry with her Jane Birkin-inspired beauty look—she has the retro bangs hairstyle and big smokey eyes makeup styled to perfection.
The ready-to-wear collection and jewelry line from Birger features an array of materials and hues that is bound to make the collection a hit.
Key Themes Behind This Trend
- Pixelated Grayscale Lookbooks
- Fashion brands can experiment with more unique backdrops and editing styles for their lookbooks and campaigns.
- Masculine and Urban Chic
- Brands in various industries can explore genderless aesthetics and designs that are both functional and stylish.
- Jane Birkin-inspired Beauty
- Beauty and cosmetic companies can draw inspiration from vintage icons and create products that evoke nostalgia and classic elegance.
Where This Applies
- Fashion
- The fashion industry can disrupt traditional lookbook and campaign aesthetics by experimenting with unconventional styles.
- Design
- Designers can explore genderless fashion and create innovative products that cater to a wider range of consumers.
- Beauty and Cosmetics
- Beauty and cosmetic companies can leverage the popularity of vintage beauty icons and create new products that authentically capture classic eras.
