The Jewels of l’Oeuvre Noire is a new jewelry line will be scented with a By Kilian fragrance. Now, instead of dabbing a bit of perfume behind your ears, by wearing one of the jewelry pieces from this capsule collection, you'll be permanently smelling luscious.
The jewelry pieces are made from 18-karat-gold plate and pure rhodium and create fragrance with either a scented ceramic disc or a silk tassel cord. There are also some dark leathery cuffs designed for men in the collection, which have also been infused with fragrance—based on looks alone, these cuffs would be just as appealing to women.
The scented jewelry line launched on June 15th, now available in By Kilian boutiques in New York and Moscow.
What's Driving This Trend
- Scented Jewelry
- Disruptive innovation opportunity: Exploring novel ways to incorporate fragrance into fashion accessories.
- Perfumed Accessories
- Disruptive innovation opportunity: Creating scented versions of other fashion accessories like handbags or belts.
- Fragrance-infused Fashion
- Disruptive innovation opportunity: Collaborating with fashion designers to infuse fragrance directly into clothing.
Who This Affects Most
- Jewelry
- Disruptive innovation opportunity: Introducing new scented jewelry designs by partnering with perfumeries.
- Fashion
- Disruptive innovation opportunity: Incorporating scent into garments that evoke specific moods or experiences.
- Luxury Goods
- Disruptive innovation opportunity: Offering a range of scented luxury goods, such as scented candles or scented leather goods.
