Subscription Bread Kits

'Loafely' Delivers Monthly Ingredients & Recipes for Fresh Baked Bread

With monthly subscription services popping up in just about every industry, it is no wonder that a baked bread kit can now be be delivered to your door step. An English delivery service start-up, Loafely delivers a box of tasty ingredients and unique recipe instructions each month for the budding baker.

With styles, flavors and techniques from around the world, the subscription will bring a unique and delicious loaf of artisan bread each month. Bread kits like Sweet Cherry & Oat Sourdough or Irish Walnut & Raisin Soda Bread are among the delicious grainy baked goods offered.

The service doesn't just provide consumers with a hobby, skills and built-up recipe book, but also with fresh bread they can eat and share with friends a dozen times a year.

Monthly Bread Kit Subscriptions
There is an opportunity for bakeries to create monthly bread kit subscriptions to attract customers who want to make fresh bread at home.
Artisanal Bread Kits
Investing in artisanal ingredients and unique flavors could be a disruptive innovation opportunity for baking supply companies.
DIY Baking Trend
The increase in popularity of DIY baking is a trend that can be leveraged by subscription services and supermarkets to boost sales of baking products and ingredients.

Sectors Adopting This

Food Subscription Services
Food subscription services can expand their offerings by including bread kits in their product line.
Baking Supply Companies
Baking supply companies can leverage this trend by offering artisanal ingredients and unique bread kit flavors.
Supermarkets
Supermarkets can capitalize on the DIY baking trend by offering a wider variety of baking products and ingredients, and creating in-store displays or promotions for bread kits.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 26%
Activity 30%
Freshness 8%