Brandon League Launched the 'Parallel x League' Collection
Grace Mahas — April 15, 2020 — Fashion
References: instagram & parallelxleague
Brandon League, a former MLB pitcher, recently announced the launch of his new Parallel x League series of elevated casual wear. Inspired by his time living in Waikiki, Hawaii, where he would come straight from surfing on the coast to visiting his mother—the manager of a Gucci store—the collection features bespoke pieces perfect for layering.
Notably, the collection includes the Reversible Bomber jacket in both navy/grey and black/white colorways. One side of the dynamic bomber features a satin-like fabric with a palm tree embroidered on the front and a sensual woman dressed in traditional Hawaiin attire adorned on the back. The reverse side of the bomber features a minimalistic aesthetic with a baseball-inspired colorway. The Parallel x League collection also offers other wardrobe staples ranging from timeless hoodies to summer-ready boardshorts.
Image Credit: Parallel x League
Notably, the collection includes the Reversible Bomber jacket in both navy/grey and black/white colorways. One side of the dynamic bomber features a satin-like fabric with a palm tree embroidered on the front and a sensual woman dressed in traditional Hawaiin attire adorned on the back. The reverse side of the bomber features a minimalistic aesthetic with a baseball-inspired colorway. The Parallel x League collection also offers other wardrobe staples ranging from timeless hoodies to summer-ready boardshorts.
Image Credit: Parallel x League
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Elevated Casual Wear — Disruptive innovation opportunity: Create elevated casual wear collections that combine high-quality fabrics and unique design elements.
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Reversible Apparel — Disruptive innovation opportunity: Develop reversible clothing options, such as jackets, that offer versatile style and functionality.
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Modern-heritage-inspired Design — Disruptive innovation opportunity: Explore the fusion of modern design elements with traditional heritage influences to create distinctive and visually captivating apparel.
Industry Implications
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Fashion — Disruptive innovation opportunity: Integrate sustainable practices into fashion industry processes and develop environmentally-friendly apparel alternatives.
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Sports Apparel — Disruptive innovation opportunity: Combine performance-driven features with fashion-forward designs to create a new wave of sports apparel.
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Surfing Lifestyle — Disruptive innovation opportunity: Create apparel that caters to the needs and aesthetic preferences of the surfing community, offering functional yet stylish options.
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