Boring Girl Vintage is yet another activation that embraces the beauty to be found in pre-loved clothing. Tapping into decades of iconic fashion, the e-commerce platform gives access to Clueless-inspired suits, bootlegged denim silhouettes, stylish knotted knits, woven shopping bags and more. Each garment is carefully selected and vetted. As a result, the items sold through the Boring Girl online shop are of high quality and have an eye-catching aesthetic.
Boring Girl Vintage was started by two childhood best friends — Samantha DiFrancescantonio and Amy McKay who decided to make their mark on the scene. The project is based in Toronto which is a hotspot for vintage fashion. Amid the many stores that sell pre-loved clothing, the city has its own dedicated Vintage Crawl that celebrates these businesses and drives traffic to them.