Supportive Hypoallergenic Fashion Tapes

Booby Tape Offers Lift and Support When Going Braless

Booby Tape is an innovative brand of fashion tape that was created to offer women a supportive and discreet option for when they want to wear an outfit but don't have a bra to match it.

The fashion tape can be used in a number of different ways to suit all types of garments and cuts, allowing users to get the effect of a breast lift without having to rely on a pushup bra. Unlike many of its competitor's products, Booby Tape also provides plenty of support, ensuring comfortable wear. The latex-free tape is also hypoallergenic and painless to remove, preventing any of the irritation that many might associate with regular fashion tapes. The adhesive is also waterproof, so users can even use it with their swimwear.

Booby Tape is available online and from participating retailers in four shades to match different skin tones and outfits.

Image Credit: Booby Tape

Supportive Fashion Tapes
Creating fashion tapes that offer lift and support, beyond just holding clothing in place.
Allergen-free Fashion
Developing fashion products that are hypoallergenic and pain-free for individuals with sensitive skin or allergies.
Innovative Swimwear Tech
Creating waterproof and reliable fashion solutions for the beach and pool that can be worn without a traditional swimsuit.

Sectors Adopting This

Fashion
Designing and creating products that enhance the wearer's comfort and confidence without sacrificing style.
Beauty
Developing items that promote body positivity while addressing common concerns such as wrinkles, blemishes, and sensitivity.
Textile
Designing functional and comfortable materials for clothing, accessories, and home goods that improve the wearer's quality of life.
SCORE
1.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 16%
Freshness 10%