Modern Merchandising Editorials

The Bon.Se Tailings Photoshoot Shows Mannequins and Busts

The Bon.Se Tailings photoshoot provides a seldom seen behind the scenes look at fashion design. Photographer Johnny Kangasniem captured the chaotic seen here that featured busts and mannequins alongside chic apparel.

Stylist Martine Almquist matched the deconstructed nature of this Bon.Se production with loose fitting black and white textiles. These materials looked as if in the middle of a creative phase, much like the surrounding environment.

Hair and make up artist Jeanette Tornqvist added her own brand of modernity to the Tailings set with stripes of angular face paint. These lines made it appear as if the body is a site for fashion production, merging the female figure all the more with contemporary design. These unusual elements will likely stay in the minds of Bon.Se readers.

Deconstructed Fashion
The Bon.Se Tailings photoshoot showcases the deconstructed nature of fashion design, presenting an opportunity for brands to explore innovative, unconventional garment construction.
Experimental Styling
Stylist Martine Almquist's use of loose fitting black and white textiles in the Bon.Se Tailings photoshoot opens up possibilities for fashion brands to experiment with unconventional fabric choices and relaxed silhouettes.
Artistic Makeup
With the addition of angular face paint by makeup artist Jeanette Tornqvist, the Bon.Se Tailings photoshoot suggests an opportunity for beauty brands to embrace artistic makeup techniques and push the boundaries of conventional beauty looks.

Sectors Adopting This

Fashion
The Bon.Se Tailings photoshoot highlights opportunities for fashion brands to disrupt the industry by incorporating deconstructed designs and experimental styling into their collections.
Textile Manufacturing
The loose fitting black and white textiles featured in the Bon.Se Tailings photoshoot present a disruptive innovation opportunity for textile manufacturers to explore unconventional fabric choices and manufacturing techniques.
Cosmetics
The artistic makeup showcased in the Bon.Se Tailings photoshoot provides an opportunity for cosmetics brands to disrupt the industry by embracing unconventional makeup techniques and pushing the boundaries of traditional beauty looks.
SCORE
1.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 27%
Activity 10%
Freshness 8%