A beach setting is the perfect complement to model Sigrid Agren’s calm and cool demeanor inside her latest spread for Vogue China April 2010. The shoot entitled ‘Blue Breeze’ features simplistic everyday fashions including denim shorts and jeans, a plaid button-down and a structured black blazer.
Captured by photographer Mark Segal and styled by Julia Von Boehm, this casual cool editorial is perfectly fitting for the spring season. Check out ‘Blue Breeze’ above and keep clicking for more from Trend Hunter's archives.
What Makes This Trend Stand Out
- Beach Fashion
- The trend of using beaches as a fashion shoot location presents opportunities for fashion brands to create sustainable swim and resort wear lines.
- Casual Denim
- The trend of featuring simplistic, everyday denim clothing in editorial shoots creates opportunities for eco-friendly and affordable denim brands to gain traction.
- Structured Blazers
- The trend of combining structured black blazers with casual outfits presents opportunities for designers to reinvent the traditional piece into a versatile wardrobe staple for any occasion.
Sectors Adopting This
- Fashion
- The fashion industry can capitalize on the trend by producing sustainable swim and resort wear lines for beach settings.
- Denim
- Denim brands can take advantage of the trend by designing eco-friendly and affordable options for consumers who crave simplistic, everyday outfits.
- Apparel
- Apparel brands can explore the trend of structured blazers as a versatile wardrobe staple for any occasion by creating innovative designs and materials.
