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Face-Reflecting Lip Moisturizers

The Blistex Lip Vibrance Makes Applying Cosmetics an Easier Task

— December 11, 2013 — Lifestyle
The Blistex Lip Vibrance will make applying your lip balm a lot easier. When you're on the go, you don't have time to pull out your cosmetics bag and mirror to doll yourself up. This new product by Blistex allows you to add a rosy pink color and shimmer to your lips while moisturizing, and the little mirror at the back of the stick will help you get the most accuracy on your touch-up.

The more you apply Blistex Lip Vibrance, the brighter the color will appear, but your lips won't look dry and cracked like when you use lipstick. This new product provides great care and protection against the elements, as you would normally expect from this great brand.

Blistex also launched its Nurture & Nourish chapstick, which has essential oils to provide the ultimate moisturization and anti-aging benefits. So when you're at the top of Blue Mountain, getting ready to shred some fresh powder, dab on either of these great products to get that fresh-faced look while protecting your lips from the sun, cold and wind. Even if you're a busy girl, your lips will be kissably smooth just in time for the romantic holiday season!
Trend Themes
1. Lip Balm with Built-in Mirror - Disruptive innovation opportunity: Create lip balms with built-in mirrors to make on-the-go touch-ups more convenient for consumers.
2. Color-changing Lip Moisturizers - Disruptive innovation opportunity: Develop lip moisturizers that change color based on the number of applications, providing customizable shades for users.
3. Cosmetics with Anti-aging Benefits - Disruptive innovation opportunity: Combine cosmetics, such as lip balm, with anti-aging properties to target a growing market of consumers seeking multi-functional products.
Industry Implications
1. Beauty and Personal Care - Disruptive innovation opportunity: Integrate technology into beauty and personal care products to enhance convenience and user experience, such as by adding mirrors or color-changing properties.
2. Cosmetics - Disruptive innovation opportunity: Innovate within the cosmetics industry by creating products that offer multiple benefits, such as anti-aging properties, to cater to modern consumer demands.
3. Skincare - Disruptive innovation opportunity: Bridge the gap between skincare and cosmetics by developing products that provide both moisturizing and cosmetic benefits, appealing to consumers looking for multi-functional solutions.
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