Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,055 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,055 cutting edge ideas.

Holi-Inspired Footwear

Pharrell Williams and adidas's Blank Canvas Collection Marks a Holiday

— March 21, 2018 — Fashion
Pharrell Williams and adidas joined forces in creating the Hu Holi Blank Canvas collection, comprised of three footwear pieces and apparel. The collection is inspired by the Hindu holiday Holi, where people paint their bodies in vibrant colors and throw colored powder into the air. The Blank Canvas collection boasts a contrasting concept with pieces that are in an all-white colorway. This gives the option for people to either keep it the way it is, or decorate it in colored powders in their own customized way.

The collaborative collection encapsulates three different sneaker silhouettes and a track jacket. There is the HU NMD, crafted with the iconic Primeknit upper and Boost midsole, the Tennis Hu PK again with a Primeknit upper but with leather lining, and the classic Stan Smiths. The track top boasts an engineered knit material and has a two-way zipper system with embellished details throughout.
Trend Themes
1. Hu Holi Blank Canvas Collection - The trend of creating footwear and apparel inspired by cultural celebrations and traditions presents an opportunity for businesses to embrace diversity and promote cross-cultural awareness.
2. Customizable Footwear - The demand for customizable footwear opens up opportunities for businesses to offer personalized and unique products.
3. Engineered Knit Materials - The use of engineered knit material in clothing and accessories presents an opportunity for businesses to create durable yet lightweight products.
Industry Implications
1. Fashion and Apparel - The fashion and apparel industry can benefit from creating clothing and footwear inspired by cultural events and providing options for customization.
2. Sporting Goods - The sporting goods industry can capitalize on the trend of creating customizable athletic footwear to satisfy the desire for unique and personalized products.
3. Textile and Material Sciences - The textile and material sciences industry can use engineered knit materials to develop innovative products that are lightweight, durable, and sustainable.
2.8
Score
Popularity
Activity
Freshness