Eric Stoddard's Zoomla is a folding bike with a built-in backpack that is small enough to fit in a school locker once it's broken down. Stoddard says the bike folds up in 2 seconds flat.
The Zoomla bicycle is driven by levers and uses small wheels for its compact design. Eric was the designer of the Trik-E concept bike that we previously featured.
Implications - Consumers are looking for the most convenient items on the market. Time saving and portability are the most sought-after elements for a product, as today's society is constantly on the go. Companies seeking to attract more customers could recognize this need for more efficiency and develop their designs with this in mind.