Daniela Kocianova Shows Everything's 'Bigger in Texas' in Flair Austria
Marissa Brassfield — November 15, 2010 — Fashion
References: flair-modemagazin.at & fashiongonerogue
'Bigger in Texas' in Flair Austria is a smokin' editorial with some serious honky-tonk style. Model Daniela Kocianova rocks cowboy hats, itty-bitty shorts and other fierce Western-inspired pieces for photographer Manolo Campion.
My favorite shot from 'Bigger in Texas' in Flair Austria is the eighth image, in which Kocianova's body is superimposed over an oil-drilling site. See the gallery above for the full editorial.
Implications - Current fashion trends are heading back to basics; perhaps due to the recession, a surge of country couture and retro revival. Consumers now opt for outfits which are simple and comfortable instead of extravagant, flashy fashions. Companies can cater to this market of comfort-seeking consumers by studying their values and applying them to their products.
My favorite shot from 'Bigger in Texas' in Flair Austria is the eighth image, in which Kocianova's body is superimposed over an oil-drilling site. See the gallery above for the full editorial.
Implications - Current fashion trends are heading back to basics; perhaps due to the recession, a surge of country couture and retro revival. Consumers now opt for outfits which are simple and comfortable instead of extravagant, flashy fashions. Companies can cater to this market of comfort-seeking consumers by studying their values and applying them to their products.
Trend Themes
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Country Couture — The surge of country couture and retro revival in fashion trends can be capitalized on by companies that create simple and comfortable clothing.
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Western-inspired Fashion — The popularity of Western-inspired fashion creates an avenue for companies to create unique designs that incorporate cowboy hats, itty-bitty shorts, and other fierce Western-style apparel.
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Oil-drilling-inspired Imagery — Incorporating oil-drilling-inspired imagery, such as the eighth image in the 'Bigger in Texas' editorial, can be an innovative way for companies to create distinct and eye-catching visual content.
Industry Implications
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Fashion — The resurgence of country couture and the popularity of Western-inspired fashion presents opportunities for fashion companies to cater to comfort-seeking consumers.
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Photography — Incorporating unique and innovative visual elements, such as oil-drilling-inspired imagery, can create opportunities for photographers to differentiate their work in the industry.
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Advertising — Using distinct visual elements, such as oil-drilling-inspired imagery, can create innovative and eye-catching advertising campaigns for companies looking to stand out in their industries.
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