The Bensimon x Nailmatic collaboration brings together what each brand does best, offering colorful shoes and nail polish that matches. These pairings will make being color-coordinated extremely effortless this spring and summer.
The shoe and single nail polish bottles are priced at $45 through Bensimon, but for a couple more options, three small 'Milkshake,' 'Jungle' and 'Very, Very Pink' sets also available, just containing just nail polish.
Considering how expensive some nail lacquers can be, this combo is a pretty winning one, since you get a new pair of shoes and a nail color that are already guaranteed to match—now the only thing you'll have to worry about is what to wear to complete the outfit.
What's Driving This Trend
- Color-coordinated Fashion
- The trend of color-coordinated fashion offers opportunities for brands to create matching sets of clothing and accessories.
- Collaborations in Fashion
- Collaborations between fashion brands enable the creation of complementary products that appeal to consumers seeking coordination.
- Affordable Matched Accessories
- The demand for affordable matched accessories drives the opportunity to provide value sets at accessible price points.
Who This Affects Most
- Fashion
- The fashion industry can explore the creation of coordinated clothing and accessory sets to meet consumer demand.
- Beauty
- The beauty industry can capitalize on the trend by offering matching nail polish colors that complement fashion accessories.
- Footwear
- Footwear brands can leverage color coordination by partnering with beauty brands to offer matching shoe and nail polish sets.
