Two-Ingredient Unflavored Broths

The Newest Beck's Broth Boosts Favorite Everyday Recipes

Beck's Broth, known for its Protein Hot Chocolate and Protein Matcha Latte, launched a versatile Naked Broth as a two-ingredient, unflavored broth to enhance everything from smoothies and dips to soups and comfort meals like macaroni and cheese. Packed with protein and fiber, plus collagen, Naked Broth makes it easy to add instant nourishment to meals, beverages and snacks, and functionally support gut health, digestion, and more.

Many health-conscious consumers are actively trying to increase the amount of protein in their diets, and one of the key things they look for is quality protein paired with a good source of fiber. Prepared with just pasture-raised, grass-fed bone broth powder and acacia fiber, each easy-to-use Naked Broth sachet delivers 15 grams of premium protein sourced from New Zealand, and five grams of natural, soluble, plant-based dietary fiber.

Two-ingredient Functional Broths
Modular, minimalist broths composed of just a protein base and a soluble fiber are emerging as a platform for nutrient-dense, multipurpose pantry staples that blur the line between supplements and culinary ingredients.
Unflavored Culinary Versatility
An unflavored, neutral powdered format is enabling seamless integration into both sweet and savory applications, opening room for base ingredients that adapt to diverse flavor systems and textures.
Protein-fiber Pairing
The strategic combination of high-quality protein with soluble plant fiber is forming a new functional category focused on satiety, gut health, and clean-label nutrition profiles.

Industries Being Reshaped

Food and Beverage
Shelf-stable, single-serve nutrient concentrates present a disruptive trajectory for consumer packaged goods by merging culinary use cases with measurable functional benefits and transparent sourcing.
Sports Nutrition
Neutral, collagen-rich protein powders with added fiber are positioned to redefine peri-workout and recovery formulations by offering multi-functional macros and gut-supporting ingredients in convenient formats.
Meal Kit and Convenience Foods
Ready-to-use powdered broths that boost protein and fiber content are reshaping convenience meals and prepared-food platforms toward health-forward, customizable add-ins that extend shelf life and nutritional density.
SCORE
7.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 69%
Activity 74%
Freshness 85%

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