ModelCo has come up with a solution for those wanting to discretely put their face on in taxis and clubs.
The Big City Bright Lights collection is comprised of cosmetics with in-built LED lights and mirrors. The chic, slimline compacts with on/off buttons are available for blushes, powders and even a lip gloss.
At least that's one way of keeping the toilet queues down.
Implications - Big City Bright Lights offers a solution for the nighttime. Instead of having to run to a mirror and flick on lights, with a simple twist or click, the user is able to apply their makeup with the awesome assistance of the LED lights and mirror.
Why This Trend Is Growing
- Led-embedded Cosmetics
- The development of cosmetics with in-built LED lights and mirrors provides a new opportunity for brands to offer a unique and innovative beauty experience.
- Nightlife-friendly Beauty Products
- The launch of Big City Bright Lights collection implies the potential market for cosmetics that cater to people's nightlife and on-the-go lifestyles.
- Convenient Makeup Tools
- The use of chic and slimline compacts with on/off buttons in makeup products provides a new opportunity for brands to offer convenience and practicality in their product designs.
Industries Being Reshaped
- Beauty Industry
- LED-embedded cosmetics and nightlife-friendly beauty products have the potential to disrupt the beauty industry and provide new opportunities for innovative brands.
- Technology Industry
- The integration of LED lighting technology into compact makeup mirrors presents opportunities for technology firms to collaborate with the beauty industry and offer new solutions to beauty enthusiasts.
- Hospitality Industry
- The development of beauty products tailored for nightlife and on-the-go lifestyles presents opportunities for the hospitality industry to enhance their services and offerings for guests.
