Wet Weather Swimsuits

Steven Meisel Captures 'Bathing Beauties' in Vogue Italia

Models Kirsi Pyrhonen, Hind Sahli, Ylonka Verheul, Daria Strokous, Julia Nobis, and Caroline Brasch Nielsen star in 'Bathing Beauties' in Vogue Italia. The retro, '60s-inspired black and white spread was styled by Karl Templer and photographed by the legendary Steven Meisel.

Wrapped in headscarves and sporting the latest swimwear, the 'Bathing Beauties' in Vogue Italia show that even the most minimalistic of fashions can be made classy with the right accessories. None of the models are Meisel regulars, which might lead a few in the industry to wonder whether one of the newcomers has caught Meisel's supermodel-making eye.

Retro Swimwear
Disruptive innovation opportunity: Develop a line of retro-inspired swimwear that combines vintage aesthetics with modern functionality.
Minimalistic Fashion
Disruptive innovation opportunity: Create minimalist swimwear designs that focus on simplicity and clean lines, appealing to customers seeking understated elegance.
Headscarf Accessories
Disruptive innovation opportunity: Design innovative headscarf accessories that can elevate the overall look of a swimsuit, catering to fashion-conscious customers.

Industries Being Reshaped

Fashion Industry
Disruptive innovation opportunity: Combine fashion and swimwear expertise to create new trends that redefine the industry's perception of classy swimwear.
Textile Industry
Disruptive innovation opportunity: Develop advanced textiles that offer comfort, durability, and style, enhancing the overall swimwear experience for customers.
Accessories Industry
Disruptive innovation opportunity: Collaborate with swimwear designers to create unique and fashionable accessories that complement and enhance the overall swimsuit aesthetic.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 90%
Activity 69%
Freshness 8%