The expression that triplets are triple the fun sure proves to be true in this 'Baby Love' V Magazine shoot, for the v72 issue of the magazine. This latest V Magazine issues is titled 'The Transformation Issue' and will be released July 7th. Models Xiao Wen Ju, Wang Xiao and Rila Fukushima are styled to look like retro singing group 'The Supremes' for the shoot.
The go-to fashion photographer behind the 'Baby Love' V Magazine shoot is none other than Josh Olins, who has captured many fashion spreads in the past. Fashion pieces from designers such as Balenciaga, Stella McCartney and Celine round out this triple-the-fun fashion shoot.
Implications - Through referencing popular culture motifs or mass cultural fads -- like this shoot does with the singing group 'The Supremes' -- businesses can more easily capture consumer intrigue and appeal to already established target markets.