Japanese lifestyle brand TOGA works in collaboration with Vans to create its own design iteration of the Authentic silhouette. The two are no strangers to one another, having worked together three years prior. The Authentic gets a new look that stems from a Western influence with a Japanese flair.
These will officially launch on September 1st and will come with socks as well. Visually, the shoes have a black western bird concept that is carefully stitched on the foundation of a white canvas material throughout the upper. It is then finished with contrast details that are sewn in a zig-zag style. Additionally, the rubber base and tongue unit are blacked out with co-branding along the insole.
Image Credit: TOGA
Key Themes Behind This Trend
- Japanese-inspired Joint Footwear
- The collaboration between TOGA and Vans introduces a new design iteration of the Authentic silhouette with a unique Japanese flair.
- Western-inspired Embellishments
- The black western bird concept stitched onto the white canvas upper of the shoes adds a distinctive Western influence to the design.
- Contrast Details and Zig-zag Stitching
- The shoes feature contrast details sewn in a zig-zag style, creating a visually striking and unconventional aesthetic.
Where This Applies
- Fashion Retail
- Fashion retailers can leverage the popularity of collaborations and unique designs to attract a wider customer base.
- Footwear Manufacturing
- Footwear manufacturers have the opportunity to experiment with cultural influences and unique embellishments to create distinct and desirable products.
- Textile and Materials
- Companies in the textile and materials industry can explore innovative stitching techniques and distinct material combinations to offer new options to fashion brands.
