The Artichoke vase is a unique Etsy find of a perennial thistle with a very nostalgic, rustic feel. This vase feels very homey and like it has been part of the process of countless dinners.
What I really like about the Artichoke vase is that it makes me feel like I have been transported back to the land of my ancestors, dining in a home overlooking a vineyard in Tuscany. Artichokes have never served so much purpose.
Implications - Consumers have an intense urge to reconnect with the natural world and be reminded of its subtle beauty. This stems from the green movement that has informed the values of a large cross-section of society. Companies can court these consumers by exposing the beauty of the natural world or finding ways to connect them with nature.
Terrific Thistle Pottery
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