Pedro Fequiere from BuzzFeed has recreated the cast of the Arthur cartoon television show, which was a popular series in the 90s. In these images, each character has grown into a hipster-inspired version of their former elementary school selves.
All of the adult characters are matched with direct representations of their former selves but are made over to boast a playful hipster appearance. For example, Arthur himself used to be a dorky aardvark with glasses and a yellow sweater but is transformed into a more mature character who dons a yellow sweater, a long brown jacket and a scruffy beard.
These playful illustrations present a humorous look at the 90s Arthur cartoon cast. The artist also pokes fun at each character's hipster style, which is a bit too similar to their youthful 90s looks.
Key Themes Behind This Trend
- Nostalgia-inspired Makeovers
- Opportunities for artists and designers to create modern, trendy updates to nostalgic or classic characters and brands.
- Hipster Culture Parody
- Opportunities for brands and marketers to create tongue-in-cheek advertising campaigns that poke fun at stereotypical hipster culture with a nod to nostalgia.
- Social Media Satire
- Opportunities for influencers and content creators to create humorous social media content that parodies and satirizes current fashion and lifestyle trends, using nostalgic influences.
Where This Applies
- Advertising
- Opportunities for advertising agencies to create attention-grabbing campaigns that adopt a humorous or nostalgic approach.
- Graphic Design
- Opportunities for graphic designers to update and modernize classic characters and brands in a playful and trendy way, while staying true to their original look.
- Social Media Marketing
- Opportunities for social media marketers and influencers to create content that resonates with a nostalgia-loving audience, while being relevant and trendy to current culture.
