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Laid-Back Londoner Editorials

The Arena Homme+ Korea Spread Features British Model Ben Allen

— May 8, 2014 — Fashion
The Arena Homme+ Korea editorial features British model Ben Allen outfitted in a variety of chic summertime apparel, all while strutting around the streets of London, England.

Portraying that carefree, nonchalant attitude that most youthful consumers can easily identity with, this Arena Homme+ Korea editorial is sure to entice males looking to add some stylish, yet comfortable new pieces to their wardrobe this season. Featuring model Ben Allen wearing buttoned-up shirts and flamboyant jackets paired with shorts and tailored pants, this street style editorial will surely have readers feeling the need to revamp their wardrobe with some equally fitting summer looks.

Balancing preppy ensembles with a touch of eclectic styling, the Arena Homme+ Korea editorial will definitely have fashion-forward males craving to emulate these fresh summer looks as soon as possible.
Trend Themes
1. Street Style Fashion - Disruptive innovation opportunity: Developing affordable and sustainable street style fashion lines for fashion-forward males looking to emulate fresh summer looks.
2. Chic Summertime Apparel - Disruptive innovation opportunity: Creating innovative and eco-friendly materials for chic summertime apparel, fulfilling the demand for stylish yet comfortable clothing.
3. Carefree Nonchalant Attitude - Disruptive innovation opportunity: Designing lifestyle products and experiences that capture the carefree, nonchalant attitude of youthful consumers in a way that resonates with their identity.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Introducing technology-driven solutions to enhance the online and in-store shopping experiences for fashion-forward customers.
2. Textile and Fabric Manufacturing - Disruptive innovation opportunity: Developing sustainable and eco-friendly materials for summer apparel, meeting the growing demand for fashionable and socially responsible clothing.
3. Lifestyle Products - Disruptive innovation opportunity: Creating a range of unique and affordable lifestyle products that capture the essence of a carefree and nonchalant attitude, appealing to the target market of youthful consumers.
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