Who would have ever thought that French fashion would ever be described as rugged or rustic, let alone look the part; the April, May Fall 2011 lookbook showcases outfits that are just that. Of course, there is still the quintessential chic and sophisticated aesthetic about each look, even those that are more rugged than the next.
Headed by designer Diane Goldstein, the April, May Fall 2011 collection features a touch of both worlds, mixing them together to create looks that casual yet polished, rough yet refined. From checkered button-down tops and chunky knitted sweaters to sexy LBDs and second-skin silks, there is a luxuriousness to the line and lookbook that is nevertheless made for the working woman who cannot always be in high heels but wants to portray that put-together vibe.
What Makes This Trend Stand Out
- Rustic Fashion
- Opportunity for fashion brands to mix luxurious materials with rugged textures for a fresh, unique look.
- Casual-chic
- Opportunity for fashion brands to create outfits that are both comfortable and fashionable, appealing to the modern-day working woman.
- Hybrid Aesthetics
- Opportunity for fashion brands to create unique and trendsetting looks by combining two seemingly opposite aesthetics, such as rustic and refined.
Sectors Adopting This
- Fashion
- Fashion brands can incorporate rustic and rugged elements into their collections to appeal to consumers seeking fashion that is both stylish and practical.
- Retail
- The hybrid aesthetic trend can create opportunities for retailers to mix and match rustic and refined pieces for unique displays and marketing campaigns.
- Textile Manufacturing
- Textile manufacturers can experiment with new blends of materials to create fabrics that combine luxuriousness and roughness for use in rustic fashion collections.
