Upside-Down Apple Tarts

Trader Joe's Apple Tatin Tartelettes are Sold Frozen for Easy Serving

Trader Joe's new Apple Tatin Tartelettes are a delicious way to end your day.

The first tarte tatin was originally invented by Stéphanie Tatin, co-owner of the Hôtel Tatin, when she accidentally cooked some apples in butter and sugar for far too long. To salvage her dessert, she added a layer of pastry over the apples and then popped the whole pan in the oven, resulting in a delicious upside-down dessert.

Today, the tatin is a staple of French cuisine and now it's a staple at Trader Joe's. The grocery store brand's new Apple Tatin Tartelettes were made for Trader Joe's by a supplier in France who carries out the time-consuming baking process. The pastries are then frozen so all you need to do is heat them up in the microwave or oven and enjoy.

Image Credit: Trader Joe's

Frozen Tartelettes
A trend in convenient frozen desserts that can be easily heated and enjoyed.
Upside-down Desserts
A trend in desserts that are baked with the crust on top and flipped to reveal a caramelized fruit base.
International Dessert Staples
A trend in popularizing classic desserts from different cuisines as readily available store-bought options.

Industries Being Reshaped

Frozen Food Industry
A growing industry that caters to consumers' demand for easy-to-prepare, frozen convenience foods.
Bakery Industry
An evolving industry that seeks innovative ways to produce and distribute ready-to-eat pastries and desserts.
Imported Food Industry
A thriving industry that imports and distributes food products from various countries to meet the demand for global flavors.
SCORE
5.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 72%
Freshness 22%