Cheerble's 'Wickedbone Air' is an app-controlled, interactive dog toy that pairs joystick steering with automatic behaviors. It features a replaceable E-TPU outer shell and a lighter 8.7 oz (246 g) body. Owners can guide the toy in real time using Drive Mode or let it run built-in movement patterns in Auto Mode, while built-in sound effects add an audible chase element.
The modular design separates a durable inner core from the replaceable outer shell, allowing owners to swap a worn cover without discarding the unit. A recessed charging port replaces a removable cap, and Bluetooth connectivity extends to a range of 20–50 meters; Auto Mode continues if the connection drops.
For pet parents, the Wickedbone Air turns solo fetch into shared play by making owners active participants in the chase and simplifying upkeep with affordable replacement shells. Its lighter, quieter E-TPU shell also reduces impact and noise on hard floors, enhancing everyday indoor play.
Image Credit: Cheerble
Key Themes Behind This Trend
- App-controlled Pet Play
- Connected toys are reshaping pet engagement by turning passive accessories into interactive entertainment systems with real-time owner control.
- Modular Pet Products
- Replaceable components create value by extending product life, reducing waste, and supporting lower-cost maintenance for everyday pet devices.
- Autonomous Indoor Enrichment
- Built-in motion patterns and sensor-driven behaviors point to a growing market for pet products that provide stimulation when owners are busy or remote.
Where This Applies
- Pet Technology
- Smart hardware, mobile connectivity, and behavioral design are expanding opportunities for differentiated products in the connected pet care market.
- Consumer Robotics
- Lightweight autonomous movement and app-based steering suggest new applications for small robotics beyond cleaning, security, and novelty gadgets.
- Pet Accessories
- Durable shells, quieter materials, and modular construction are redefining traditional toys as upgradeable systems suited for indoor lifestyles.
