Muted Whiteout Apparel

The Apiece Apart Spring 2013 Collection is Intensely Ivory

Apiece Apart's Spring 2013 collection is all-white, a bona fide dream for lovers of minimalist style. The label's founders Starr Hout and Laura Cramer place emphasis upon simple, bare bones apparel, pointing out the versatility and adaptability of the looks for women of all ages.

These basics are meant to last for years given their timeless, classic qualities. As they lack detailing and embellishments, they can work with current ensembles and cuts, acting as a type of textile-bound chameleon.

Working much like a blank canvas, the Spring 2013 line includes capris, crop tops, simple blazers and long cardigans. When grouped together, the pieces appear most appropriate for a tennis match or bridal shower, although they can be incorporated into various outfits.

Minimalist Apparel
Create versatile clothing with a timeless quality by emphasizing simple, bare bones apparel.
Textile-bound Chameleon
Design basics without detailing and embellishments which can work with current ensembles and cuts by acting as a type of textile-bound chameleon.
All-white Fashion
Create all-white fashion collections that are versatile, timeless and adaptable for women of all ages

Where This Applies

Fashion
Incorporate minimalist design to clothing that can cater to a wide range of age groups and can stand the test of time by foregoing ornaments and decorative details.
Textile
Manufacture textile-bound chameleon pieces in the market that cater to different styles and can easily adapt to various ensembles.
Wedding & Events
Create versatile and minimalist fashion collections that work well for bridal showers and weddings, as well as events that require white clothing.
SCORE
2.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 37%
Activity 14%
Freshness 8%

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