Annex-Based Elevated Restaurants

The Annex Social is a Hidden Gem of the Neighborhood

The Annex Social is a family-run restaurant located in a neighborhood that offers a full 360 experience. The quality of the food is just as important as the cocktails, service, and events.

The dinner menu features elevated takes on pub and MexCal classics made with house-made sauces, pickled goods, and an ongoing rotation of special desserts. The brunch menu is also a hit, with fan favorites such as chicken and waffles, eggs benny, and Spanish omelette. The restaurant also focuses on using as little waste as possible, which is reflected in their limited and featured items, such as specialty tacos and chili cheese fries.

The Annex Social has big-screen TVs, a wall of dart boards, and a projector that can turn the back half of the restaurant into a game zone or mini-theatre. On its busiest nights, the restaurant features live music, karaoke, and events, making it the perfect spot for a night out.

Elevated Neighborhood Restaurants
Opportunity for family-run restaurants in neighborhoods to focus on quality food, cocktails, and events to create a 360-degree dining experience.
Reduced Waste Menus
Opportunity for restaurants to focus on limited menus with house-made sauces and pickled goods to reduce waste and increase sustainability.
Restaurant Entertainment Zones
Opportunity for restaurants to combine dining experiences with entertainment, such as live music, karaoke, and games to attract customers and increase revenue.

Who This Affects Most

Hospitality
Hospitality industry can adopt a focus on quality food, cocktails, and events to create a 360-degree dining experience.
Food and Beverage
Food and beverage industry can adopt a focus on limited menus with house-made sauces and pickled goods to reduce waste and increase sustainability.
Entertainment
Entertainment industry can collaborate with restaurants to create specialized entertainment zones within dining experiences and increase revenue.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 41%
Activity 50%
Freshness 16%

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