Ann Leushina Designs Rock Arsenal's Packaging to be Broken

 - Jun 14, 2011
References: behance.net & thedieline
Student Ann Leushina has designed a clever packaging design for underground music company Rock Arsenal's T-shirt collections.

The T-shirts are designed to fit inside a beer bottle with a classic tall neck. The wearer simply has to break open the bottle to get the T-shirt out. The label is classic in style, which Ann Leushina also designed. The bottle simply states 'The Real Troublemakers' and divides each shirt by color and style. The label also has an upside-down sentence that states 'Just Break to Open.' Ann Leushina has said of her label design, "As main beer sorts and music styles, shirts are divided by three types - soft, classic and dark."

Anna Leushina's branding for Rock Arsenal's T-shirts truly encompasses the store's personality.