American Roadtrip Editorials

Luke Byrne and Ryan Kenny Went on a Stateside Joy Ride

Australian photographers Luke Byrne and Ryan Kenny embarked on a road trip with a convertible Mustang at their disposal and the American Dream in their pocket.

Their first impressions of America (the Beautiful)? As Kenny so poetically puts it, "America is a lot weirder than I ever expected." Of course, the duo are getting a gritter, more raw travel experience. Their journey, which was a partial expedition to locate their favorite film sets, took them through California, Arizona, Nevada, Utah, Colorado and New York. They were accompanied by LA model Staz Lindes.

Byrne describes the experience by saying,"Being on the road, sometimes you forget about the incredible things you’re seeing and doing. When Staz got real emotional at the Grand Canyon, it reminded us that our trips are truly worthwhile. Initially when she couldn’t stop crying, we thought we’d done something wrong."

Road Trip Photography
Opportunity for photographers to capture unique and raw travel experiences on the road.
Location-based Travel Experiences
Innovative travel services that offer curated trips based on film sets or other specific locations.
Emotional Tourism
Potential for travel experiences that evoke deep emotional connections and personal growth.

Where This Applies

Photography
Disruptive innovation opportunity: Augmented reality photography experiences that overlay virtual elements onto real-world road trip shots.
Travel and Tourism
Disruptive innovation opportunity: AI-powered travel planners that curate personalized road trip itineraries based on individual interests and preferences.
Emotional Wellness
Disruptive innovation opportunity: Virtual reality therapy programs that use road trip settings to help individuals explore and process their emotions.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 57%
Activity 17%
Freshness 8%

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