Personalized Alcohol-Free Fragrances

'Hermetica' Helps to Match Consumers to Their Perfect Scent

Hermetica is a new alcohol-free fragrance brand that puts an emphasis on tailoring its perfumes to individual consumers. This process unfolds through a six-question quiz that asks questions such as "When do you day dream?"

Hermetica's collection of scents includes one standalone scent called 'Source' and 12 others that are organized into four collections: Emerald Stairways, Vertical Ambers, The Door and Dry Waters. Within these categories, consumers can expect to find fragrance names like 'Sandalsun' and 'Patchoulight' that seem altogether fresh yet familiar. As an alcohol-free fragrance brand, Hermetica sets itself apart with "a unique patented technology to release the complete heart of fragrance with a certain tempo."

As well as being intrigued by the brand's approach to customization and no-alcohol scents, consumers will appreciate that Hermetica favors refillable, recycled glass fragrance bottles.

Personalized Alcohol-free Fragrances
Hermetica's emphasis on tailoring perfumes to individual consumers through a quiz presents an opportunity for a new personalized fragrance industry without the use of alcohol.
Eco-friendly Fragrance Packaging
Hermetica's use of refillable and recycled glass fragrance bottles presents an opportunity for sustainable and eco-friendly packaging within the fragrance industry.
Patented Fragrance Technology
Hermetica's unique patented technology to release the complete heart of fragrance presents an opportunity for innovation within fragrance technology.

Sectors Adopting This

Fragrance Industry
Hermetica's emphasis on customization and unique patented fragrance technology has the potential to disrupt the fragrance industry's traditional methods of creating fragrances.
Personalized Beauty Industry
Hermetica's approach to customization within the fragrance industry presents an opportunity for the development of a personalized beauty industry.
Glass Manufacturing Industry
Hermetica's use of recycled glass fragrance bottles presents an opportunity for innovation and growth within the glass manufacturing industry.
SCORE
3.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 70%
Freshness 8%