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Sleek Bronze-Accented Sneakers

Nike's New Air VaporMax Boasts a Modern Metallic Colorway

— November 7, 2017 — Fashion
In time for the fall, Nike launched a fresh version of its Air VaporMax model, which is celebrated for its streamlined build and breathable design that enables it to be so versatile.

The newest colorway is 'Metallic Red Bronze/Black,' with the latter shade taking over the soles, interiors, and the majority of the uppers. The unique shade of bronze is used to accent the uppers of the sneakers, helping to balance out the single shade of black that's used. Unlike many of Nike's other models, the new Air VaporMax features its iconic Swoosh logo in black, adding to the minimalist aesthetic that the colorway and silhouette enables.

In addition to the Metallic Red Bronze/Black colorway, the brand recently launched a 'Night Purple' and 'Black' variation of the same model.
Trend Themes
1. Metallic Colorways for Sneakers - Opportunities to capitalize on unique, eye-catching shades of metallics in sneaker designs.
2. Streamlined and Breathable Footwear - Innovations in comfortable yet fashionable sneakers can create a disruptive presence in the industry.
3. Minimalist Sneaker Design - Designing functional, mostly monochromatic sneakers could appeal to consumers looking for clean, simple styles.
Industry Implications
1. Footwear - The footwear industry can benefit from incorporating new metallic finishes, breathable materials, and minimalist designs in sneakers.
2. Sports Fashion - The sports fashion industry can take advantage of streamlined and breathable sneaker designs for both athletic and casual wear.
3. Youth Fashion - Young consumers are always seeking the latest trends, and minimalist, metallic-accented sneakers could be a hit in the youth fashion market.
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