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Cursive-Accented Chunky Sneakers

Nike's Air Max 95 NSW Sneakers Feature Cursive Branding Details

— June 18, 2018 — Fashion
Nike introduced the Air Max 95 NSW sneakers as the latest iteration of the iconic footwear silhouette. The Air Max 95's newest makeover sees subtle touches throughout and boasts a clean and sharp white colorway predominantly. To add some contrasting details, Nike incorporated some navy blue and red accents. The highlighting element of the newest version is the NSW branding embellishment across the heel, finished in a cursive typography representing Nike Sportswear.

The Air Max 95 NSW uppers are constructed from a blend of materials consisting of textile fabric with leather details. There is also red trimming running across the side panels and NSW is also found on the insoles as well. To round off the entire piece, the Air Max cushioning falls beneath the uppers on the midsoles.
Trend Themes
1. Cursive-accented Sneakers - Designing sneakers with cursive-accented branding details presents a new direction for sneaker design and customization.
2. Subtle-contrasting Accents - Integrating subtle contrasting accents into sneakers offers an opportunity to create more unique designs that stand out.
3. Textile-leather Sneaker Uppers - Combining different materials like leather and textile fabrics for sneaker uppers creates a new canvas for designers and manufacturers to experiment with.
Industry Implications
1. Sportswear Manufacturing - Incorporating new design elements like cursive accents and contrasting details in sportswear can potentially attract new customers and markets.
2. Sneaker Design and Customization - The use of different materials and design elements to create new sneaker designs and customization options has the potential to expand the sneaker industry even further.
3. Textile and Leather Production - The integration of textile and leather materials in sneaker uppers could create new opportunities for textile and leather production industries, and diversify their product offerings.
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