Rabbit-Inspired Sneakers

The Air Jordan 1 Low OG Year of the Rabbit Shoes Mark the Lunar New Year

The new year is almost upon us and Nike is celebrating with a new Air Jordan 1 Low OG Year of the Rabbit sneakers.

Just like a fluffy little bunny, the new Air Jordan 1 Low OG Year of the Rabbit sneakers boast a neutral brown, white, and grey color palette, with the upper a sleek white. The leather of the sneakers is contrasted by suede panels and fuzzy laces. The footbed of the sneakers also comes in a bright, Lunar New Year-style red with a gold Jumpman logo. To round out the Lunar New Year theme, a rabbit motif adorns the inside of the tongue.

The Lunar New Year-themed Air Jordan 1 Low OG Year of the Rabbit sneakers will be released in early 2023.

Image Credit: @xcmade, <a rel='nofollow' href='https://hypebae.com/2022/12/nike-air-jordan-1-low-og-lunar-new-year-of-the-rabbit-limited-5000-pairs-release-date-info'>hypebae</a>

Lunar New Year Sneakers
Designing more sneakers inspired by Lunar New Year themes and aesthetics.
Animal-inspired Footwear
Creating footwear designs that are inspired by different animals.
Fuzzy Laces Trend
Incorporating fuzzy laces in different sneaker designs and styles.

Where This Applies

Footwear Industry
Manufacturers and brands can use the concept to design more footwear for different themes and celebrations.
Fashion Industry
Fashion designers can create clothing collections that are inspired by different animal designs and patterns.
Marketing Industry
Marketers can use the concept to promote sneaker brands and fashion lines during the Lunar New Year season.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 84%
Freshness 15%