Metallic Subway-Inspired Editorials

Madame Air France September 2013 Uses Transit in Style

There aren't too many things glamorous about public transit, but the Madame Air France September 2013 shoot makes taking the subway look like first class.

In an editorial call entitled 'Downtown,' this piece is a compilation of the some of the best outfits to wear for the fall season. There is a mix of knits, prints and textures. There are a lot of metallics used in this shoot. These metallics not only perfectly pair with the subway platforms and trains that the model is posing on, but they also drive home the point that these are nighttime looks. The Madame Air France September 2013 editorial was a beautiful display of city inspired looks that utilized the dingy subway perfectly.

Metallic Subway Fashion
Opportunities for clothing and accessory companies to create transit-inspired collections featuring metallic accents.
City-inspired Shoots
Opportunities for photographers and stylists to create editorials and ad campaigns that showcase urban settings in a glamorous light.
Fall Textures and Prints
Opportunities for fashion designers to experiment with mix of textures and prints that capture the essence of the fall season.

Industries Being Reshaped

Fashion
Designers, photographers and stylists can cater to the growing interest of city-inspired fashion trends.
Public Transit
Public transit authorities can partner with fashion companies to promote transit as a stylish and glamorous way to travel.
Media and Advertising
Media outlets and advertising agencies can capitalise on the growing interest in fashion editorials and photography that feature gritty urban settings.
SCORE
3.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 56%
Activity 44%
Freshness 8%

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