Paint-Splattered Suits

The Agi & Sam Fall/Winter 2012 Collection is All About Prints

The Agi & Sam Fall/Winter 2012 menswear collection features eclectic and eye-catching patterns. From predominantly printed suiting to paint-splattered styles, this memorable runway show is definitely one to remember.

Fearless with color, this collection dares to be different, standing apart from the crowd and gaining notice for all the right reasons. Debuting at London Fashion Week, this stunning showing is all about prints, with key pieces that include suited separates, clean cut coats, structured shirting and sports-inspired outerwear pieces.

Groomed with unkempt locks, frequent facial hair and bruised makeup, the guys are sharply dressed while looking disheveled. A contemporary take on classic menswear silhouettes, this collection reintroduces new suit shapes, playing with proportions that complement bold hues and patterns.

Infused with youth and personality, the Agi & Sam Fall/Winter 2012 menswear collection is one to remember.

Printed Menswear
Disruptive innovation opportunity: Integrate digital printing technology to create customizable and on-demand printed menswear.
Bold Colors and Patterns
Disruptive innovation opportunity: Develop sustainable and eco-friendly dyeing techniques to produce bold colors and patterns in fashion.
Deconstructed Suits
Disruptive innovation opportunity: Create modular and adaptable suit designs that allow for mix-and-match customization.

Industries Being Reshaped

Fashion
Disruptive innovation opportunity: Utilize technology like virtual reality to enhance the online shopping experience and allow customers to try on clothes virtually.
Textile Manufacturing
Disruptive innovation opportunity: Develop advanced printing and dyeing techniques to reduce water consumption and environmental impact in textile manufacturing.
Menswear Retail
Disruptive innovation opportunity: Incorporate 3D body scanning technology to provide accurate sizing and personalized fit recommendations for menswear.
SCORE
3.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 26%
Freshness 8%

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