Autumnal Board Kicks

The Adidas Skateboarding 2009 Fall/Winter Collection is Boardtastic

Skateboarding has basically become its own culture. It’s not even a subculture anymore, it’s its own full-blown culture with its own language and customs. With that being said, it is no wonder there are fashions geared specifically to this lifestyle. The launch of the Adidas Skateboarding 2009 Fall/Winter series will certainly bolster many a skaters spirits.

“Included in this new batch of classic designs are updated colorways in the brand’s Tim O’Connor Campus Vulc Hi/Low, Gazelle Skate and Mark Gonzales Superstar,” according to HypeBeast.com.  If I wouldn’t hurt myself severely, I would pick myself up a pair from the Adidas Skateboarding 2009 Fall/Winter collection.

Skateboarding Fashion
The launch of the Adidas Skateboarding 2009 Fall/Winter collection reflects the growing trend of fashion specifically designed for skateboarders.
Classic Design Updates
Adidas' inclusion of updated colorways in their Tim O'Connor Campus Vulc Hi/Low, Gazelle Skate and Mark Gonzales Superstar shoes highlights the trend of refreshing classic designs.
Skateboard Culture Mainstreaming
Skateboarding has evolved from a subculture to its own full-blown culture, as evidenced by the popularity of skateboarding fashion and products like the Adidas Skateboarding 2009 Fall/Winter collection.

Industries Being Reshaped

Skateboarding Fashion Industry
There is a growing industry for fashion brands that specifically cater to skateboarders, with Adidas being one of the key players.
Shoe Industry
The launch of the Adidas Skateboarding 2009 Fall/Winter collection presents opportunities for other shoe brands to explore collaborations and updated designs targeted at skateboarders.
Streetwear Industry
Skateboarding fashion has influenced the streetwear industry, prompting brands to incorporate skate-inspired designs and products into their collections.
SCORE
1.6 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 3%
Activity 36%
Freshness 8%

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