The Retrograde Resistance 84-Lab x Adidas Originals lookbook is unconventional and explores the creature comforts of activewear. The lookbook is compiled of a series of stark white photos in contrast to an outdoor shot captured in an open field. The clothing, shoes and accessories in the lookbook are casual and comfortable with a few surprises.
Highlights of the stylish men's lookbook include a stunning shot of a nerdy looking male model posing against the blank white wall. He is styled wearing a series of layers of activewear and a stand-out piece is the leather patch sweat pants. The lookbook shows off the Adidas label logo merchandise including striped running shoes and baggy tees.
The Retrograde Resistance 84-Lab x Adidas Originals lookbook is casual, concise and explores comfortable activewear.
What's Driving This Trend
- Activewear Lookbooks
- Opportunity for creating unconventional and visually striking lookbooks in the activewear industry.
- Casual Activewear
- Disruptive innovation opportunity to design and market comfortable yet stylish activewear.
- Nerdy Fashion
- Potential for capitalizing on the trend of incorporating nerdy elements in fashion, particularly in activewear.
Who This Affects Most
- Fashion
- Opportunity for fashion brands to explore unconventional and comfortable activewear.
- Marketing
- Potential to develop visually appealing and engaging lookbooks for activewear brands.
- Sportswear
- Disruptive innovation opportunity to create stylish and nerdy-inspired activewear.
