Bejeweled Step Counters

The Activity Tracking Crystal by Swarovski Monitors One's Health

Misfit Wearables and Swarovski have teamed up to create the Activity Tracking Crystal that monitors the amount of steps walked in one day, the number of calories burned and how long you sleep for. The Austrian brand collaborated on two different pieces: a large crystal pendant and a small crystal bracelet. The technology is linked up to your smartphone app, so all the information is readily available at the click of a button.

Each piece can be worn without the tracking device, however if you are already wearing it, why not know what's happening with your body? The pieces will be ready for purchase this spring and are sure to be a great gift for the mother who wants to stay in shape while looking divine at the same time.

Smart Jewelry
Disruptive innovation opportunity: Explore the integration of technology and fashion in the jewelry industry by creating smart jewelry that tracks health and fitness.
Fashionable Wearable
Disruptive innovation opportunity: Combine style and functionality in wearable devices by creating fashionable wearables that appeal to fashion-forward consumers.
Connected Accessories
Disruptive innovation opportunity: Develop connected accessories that seamlessly integrate with smartphone apps to provide users with real-time health and wellness data.

Sectors Adopting This

Jewelry
Disruptive innovation opportunity: Incorporate technology into traditional jewelry designs to create smart jewelry that offers advanced functionalities.
Wearable Technology
Disruptive innovation opportunity: Explore the intersection of fashion and technology by designing fashionable wearable devices with health and fitness tracking capabilities.
Mobile Applications
Disruptive innovation opportunity: Develop mobile applications that seamlessly integrate with wearable devices to provide users with personalized health and wellness insights.
SCORE
2.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 31%
Freshness 8%