Safari Street Styles

Aboki Uses Animal Prints to Craft Masculine Designs

Aboki is a Korean brand of urban menswear that is aiming to expand its line to markets outside of South Korea. The clothing label has been popularized by its CEO, Park Tae Joon, who has appeared on several Korean television shows and has brought further attention to the brand.

Featuring funky patterns, slim-fitting garments, animal prints and clothing with draping and asymmetrical details, this diverse collection of street fashions will definitely get its wearer noticed, and at an affordable price too, as most items from this versatile line cost less than $100 US. But, if a black and white polka-dot hoodie with matching sweatpants offers a little more style than you were bargaining for, then you can always settle for one of the brand’s more neutral pieces. So get ready to hit the streets dressed with some truly unique flair with these dapper street styles offered from Aboki.

Urban Menswear Expansion
Expanding the line to markets outside of South Korea presents an opportunity for Aboki to tap into new customer bases and increase its global presence.
Funky Patterned Street Fashion
The use of funky patterns, animal prints, and draping/asymmetrical details in Aboki's collection showcases a disruptive approach to street fashion, attracting attention and setting new trends.
Affordable Versatile Fashion
Offering most items for less than $100 US, Aboki's affordable line presents a disruptive opportunity to cater to budget-conscious consumers without compromising style.

Where This Applies

Fashion
Aboki's urban menswear collection presents disruptive opportunities and sets trends in the fashion industry.
Style and Streetwear
Introducing funky patterns, animal prints, and unique flair, Aboki's street styles disrupt traditional streetwear and offer new fashion trends to style-conscious consumers.
Global and E-commerce
Expanding the brand's line to markets outside of South Korea opens up disruptive opportunities in the global fashion industry and the e-commerce sector.
SCORE
5.4 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 82%
Activity 71%
Freshness 8%

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