Union's A Part of the Tribe Collection Highlight Its Private Series
Amy Duong — January 29, 2019 — Pop Culture
References: instagram & highsnobiety
Streetwear imprint Union introduces the new 'a part of the tribe' collection for the Pre-Spring season of 2019. It highlights its pre-spring graphic details from its private capsule, referencing the name to evoke a sense of elite access. The collection features bootleg iteration of Union Staff pieces in the form of hoodies and tees.
There are also sweatpants that recall the "Any Means Necessary" speech drawn from the famous 'Malcolm X 2964 Africa Tour.' Additional pieces include a Compton-inspired graphic tee and another tee referencing RADIOHEAD, specifically Radio Raheem from the 'Do the Right Thing' film by Spike Lee in 1989. The latest capsule is now available for purchase online and at Union, highlighting several pop culture themes throughout the selection.
There are also sweatpants that recall the "Any Means Necessary" speech drawn from the famous 'Malcolm X 2964 Africa Tour.' Additional pieces include a Compton-inspired graphic tee and another tee referencing RADIOHEAD, specifically Radio Raheem from the 'Do the Right Thing' film by Spike Lee in 1989. The latest capsule is now available for purchase online and at Union, highlighting several pop culture themes throughout the selection.
Trend Themes
1. Retro Film-inspired Streetwear - Opportunity for fashion brands to capitalize on the nostalgia of retro films and create streetwear collections that reference iconic characters and moments.
2. Bootleg Iteration - Opportunity for designers to create bootleg versions of popular fashion pieces, adding an element of uniqueness and exclusivity to the product.
3. Pop Culture Themes - Opportunity for brands to incorporate popular culture references into their collections, connecting with consumers who are passionate about movies, music, and art.
Industry Implications
1. Fashion - Fashion industry can take advantage of the trend by designing and producing retro film-inspired streetwear collections.
2. Design - Design industry can explore the concept of bootleg iteration and create unique versions of popular fashion pieces.
3. Entertainment - Entertainment industry can collaborate with fashion brands to incorporate pop culture themes into their merchandise, creating a connection with fans.
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