Canadian model Daria Werbowy gets snapped by photographer Cass Bird in her New York City home for her anti-chic cover shoot for the Spring 2010 issue of Dossier Journal.
Styled by Turner, Werbowy looks at home in laid-back garb consisting of ripped tops, plaid shorts, jerseyesque tanks and long johns. There are no five-inchers in sight here, as footwear was kept flat or non-existent.
Don’t be fooled by the tomboyish getup though, Daria Werbowy sacrifices none of her sultry side in this editorial. She’s both casual and coquettish—the best of both worlds.
What's Driving This Trend
- Anti-chic Fashion
- Disruptive innovation opportunity: Explore the growing demand for fashion that rejects traditional chic styles and embraces a more laid-back and casual aesthetic.
- Tomboy Fashion
- Disruptive innovation opportunity: Develop innovative clothing and accessories that cater to the tomboy aesthetic, providing stylish options that are comfortable and non-gender conforming.
- Dual-sided Style
- Disruptive innovation opportunity: Create fashion designs that combine both casual and coquettish elements, allowing individuals to express multiple facets of their personality through their style.
Who This Affects Most
- Fashion Retail
- Disruptive innovation opportunity: Transform the fashion retail industry by offering a curated selection of anti-chic and tomboy fashion, catering to a growing customer base seeking alternative styles.
- Streetwear
- Disruptive innovation opportunity: Revolutionize the streetwear industry by incorporating tomboy fashion influences, bringing a fresh and gender-neutral approach to urban fashion.
- Fashion Photography
- Disruptive innovation opportunity: Embrace the concept of dual-sided style in fashion photography, capturing images that showcase both casual and coquettish elements, challenging traditional beauty standards.
